Add Audio To Your Ebay Auctions
Can you boost profits significantly by adding audio to your eBay auctions?
by Dan Lim
If you ask me, it is a definite yes. In fact, one e-book author suggested that adding audio to your auctions could potentially increase bids by as much as 22% over auctions without audio.
A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.
The psychology behind this technique is really Marketing 101. Its called personalization. An audio clip added to your eBay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, thats what your E-Bay auction really is...Its just a long written classified ad asking the bidder to make an offer to purchase your item.
Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone. The power of the human voice to convey a message triumphs that of the written word.
With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.
There are some technical elements to adding audio to your E-Bay auctions. The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.
There are some drawbacks to this method. If the bidders computer doesn't recognize the file it wont play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.
For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our E-Bay auctions. These different programs and websites range from charging a one time fee to monthly fees for the use of the program. The good news is that many of them will let try them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.
Dan Lim is an avid eBay fanatic who has been quietly earning a comfortable living online. For more eBay selling secrets and strategies, visit bestnzb.com
Additional eBay Resources
Sell CB Affiliate Products Using eBay® Classified Ads. -- Sell CB and other affiliate products using low-cost, no cost eBay® Classified Ads.
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eBay® - Inside Out How I made $1,200,000 In 8 Months -- This ebook will show you step by step how I made more than $1,200,000 on eBay® in less than 8 months. I used my 20+ years of expertise as a process and methodologies consultant to Fortune 500 companies to devise this process.
Real Art Lessons, Downloadable E-book, & DVD's by artist Delmus Phelps -- Step by step explanation of 400 yr old painting technique that makes painting Easy! With hundreds of sales on eBay®, this is a hot product. Artists are hungry, starving for this kind of information on how to make photo-realistic paintings.
Auction Classified Cash -- The Bestselling Guide to eBay® Classified Ads Just Got Better - Includes Layout & Traffic Ideas to Get More People to Your Classified Ads!!
eBay(R) Millionaire Reveals The Step-By-Step Roadmap To Auction Riches -- 45-Year Old eBay(R) Powerseller Since 1997 Laids Out A Complete Step-By-Step Roadmap On How He Has Made Over $8.7 Million On eBay(R) Over The Last 10 Years. Brand New 2010 Edition. Affiliates Earn 75%! - Absolutely Astounding Conversation Rates!
eBay Radio
eBay Radio
<b>eBays' Official Radio Show. Covering all aspects of buying and selling on "The Worlds Online Marketing Place" Live every Tuesday from 11-2 PST or Sundays 3-5 PST.
01 You Got The Griff
What's Hot on eBay, eBay Radio News and more...
02 New Turbo Lister
Jennifer Nucci, Product Manager from eBay's Seller Tools team, stops by with an update on the new Turbo Lister.
03 Open Phones
eBay member is getting harassed by another member for not giving feedback. Unconfirmed address issue.
04 Open Phones
USPS and eBay need to have more different sized boxes. What should I read or know about to sell a lot on eBay?
05 "Santa Shops at eBay"
Marsha Collier, Author, eBay U Lead Instructor, and host of PBS “Making Your Fortune Online” tells us about her books, "eBay for Dummies" and "Santa Shops on eBay".
06 Shipping Large Items
Alex Zai, Executive Vice-President and CEO of Pak Mail Centers of America, with shipping tips especially those large items.
07 Open Phones
Having issue with Trust and Safety- They told me I could mention certain things and then later said I couldn't. Found porn in Barbie category. A hacker canceled out my bids. Can I stop the excessive email notifications from ebay?
08 Open Phones
I need a way to add into my listing to state that I provide gift wrapping and I need to know what type of gift wrapping to use. Can I stop the excessive email notifications from ebay?
09 eBay's New "My World" Feature
Sanjay Bhasin, eBay Product Manager with news about the recently launched " My World" feature.
10 Pay Pal Dispute Problem Solving Tips
Colin Rule, contributing PayPal Radio editor, PayPal's Dispute Resolution Specialist, and guest contributer to the eBay Chatter blog, with more problem solving tips.
11 Open Phones
Can eBay make buyers back up bids with a credit card? I ordered video camera from Hong Kong and got the wrong one came- Does seller pay for return postage?
12 Open Phones
Account suspended because I was associated with someone else who was suspended. Can I filter out some people who I don't want to bid on my stuff? Baseball memorabilia was bogus- What do I do?
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Additional Media Resources
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All New Easy Web Video -- New version released May 15th, 2010 with recurring commissions! Just send people to download the free software and we'll take it from there!
Easy Web Audio Wizard. -- Top Selling Web Audio Software! Creates streaming audio flash buttons. High Converting Sales Page. Affiliates make 75% on both a $67 front end product And backend. Get Marketing Tools & info here www.easyaudiowizard.com/affiliatesignup
Impact Web Audio - Streaming Website Audio Made Easy! -- A Simple Step-By-Step Audio Wizard That Creates Everything You Need To Add Audio To Your Website In Under 3 Minutes!
Flash Video Wizard - Creates Web Video -- Add Video To Your WebSite Using This Step-by-Step Wizard - No Monthly Fees
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